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Sony launches new Bravia TV range and Bravia Cam to adjust the TV for where you’re sitting


Sony has revealed its impressive 2022 range of Bravia XR TVs and a new Bravia Cam that can recognise where people are sitting in the room to adjust and optimise the picture and audio for the best results.

Unveiled at the 2022 Consumer Electronics Show in Las Vegas, the new Sony Bravia XR Series includes the X95K 4K Mini LED, Master Series A95K, Master Series A90K and A80K OLED and X90K 4K LED models.

They are driven by the XR Backlight Master Drive can provide precise control of the Mini LED backlight for even deeper blacks and natural tones.

XR Triluminos Max also comes into play with the widest colour palette to ensure the most accurate shades and hues.

Sony Bravia XR A80K

On the audio side, the new Sony Bravia XR TVs also deliver with enhanced Acoustic Surface Audio+ for the OLED models and Acoustics Multi-Audio for LED models.

This technology can precisely match the location of the audio relevant to the object on the screen, so it sounds like the sound is coming through the panel.

Sony has also partnered with Netflix to create Netflix Adaptive Calibrated Mode which can automatically adjust the image processing based on the ambient light, so the shows look like their creators intended.

The Bravia Cam

Sony’s new Bravia Core Calibrated Mode adjusts the image quality automatically based on the viewing conditions to stay true to the filmmaker’s vision.

Naturally all the 2022 Bravia XR TVs are designated “Perfect for PlayStation 5” and includes two PS5 exclusive features – Auto HDR Tone Mapping and Auto Genre Picture Mode.

The Sony TVs will automatically adjust and optimise the picture to the best settings for the PlayStation 5 console and can even distinguish whether you’re playing a game or watching a movie.

Sony Bravia XR X90K

It also offers 4K/120fps through the HDMI 2.1 ports, so gameplay is both smooth and responsive.

This year Sony has introduced the Bravia Cam which can situate people in the room for optimised viewing conditions and be used for gesture control, video chat and other fun experiences.

The Sony TVs are also running Google TV which aggregates more than 400,000 movies, TV shows and Live TV to make it easy for you to find something to watch.

Sony Bravia XR A95K

The recommended retail pricing and availability of the Bravia XR X95K, A95K, A90K, A80K, and X90K in Australia will be announced at a later date.

* Stephen Fenech travelled to Las Vegas with support from LG, Samsung and Hisense.