LG and Samsung surprise CES crowds with curved OLED TV screens

Day one of the International Consumer Electronics Show kicked off with a surprise product – curved OLED TV screens on the LG and Samsung stands.

Neither of the competitive Korean companies mentioned a curved prototype screen in their respective press conferences a day earlier.

But the secret 55-inch screens that have a noticeable concave shape were on display beside the regular flat OLED models which will go on sale in Australia later this year.

The curved OLEDS take a leaf out of the book of larger curved cinema and IMAX screens that wrap around the audience for an immersive experience.

The thinking behind the curved screen is that a person sitting in front of the display would remain an equal distance from every part of the screen – left, right and middle.

A regular flat screen does not provide equidistance to all parts of the screen.

A person sitting in the middle will be closer to the centre of the panel than the left and right parts of the screen.

There are no plans to release the ultra slim curved OLED screens but it demonstrated what LG and Samsung are capable of producing.

The regular OLED TVs on display at CES will go on sale in Australia in March or April.

LG’s 55-inch OLED TV is expected to be priced at $11,999.

* Stephen Fenech travelled to Las Vegas as a guest of LG

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