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LG’s new webOS 6.0 TV platform will get to know you and recommend content

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LG has introduced its new webOS 6.0 operating system which will power its 2021 OLED, Nanocell and UHD smart TV’s ahead of the virtual 2021 Consumer Electronics Show.

LG has also unveiled a brand new Magic Remote that offers simpler controls and voice recognition.

webOS 6.0 will provide customers with a simpler, intuitive and more enjoyable way to discover content.

The latest operating system supports new voice commands for both Google Assistant and Amazon Alexa and makes the task of searching for content across streaming services, the internet and broadcast channels faster and easier.

It has an upgraded home screen design which was created to meet the changing needs of viewers’ content consumption habits.

In webOS 6.0, the interface on the home screen provides faster access to the most frequently used apps while helping users find content faster with recommendations based on preferences and viewing history.

Next Picks is a new feature that analyses the viewer’s preferences to help them discover more content suitable to their taste.

It uses viewing history data to recommend two live programmes for broadcast or set top box offering as well as one video on demand title or app that viewers will find most to their liking.

This feature is designed to save users the time and hassle of finding what to view next.

Everything within webOS 6 is displayed full screen to show preferred content and related information in one quick glance making the new home screen a central hub for settings and the greater webOS ecosystem.

The new LG Magic Remote is simple to navigate and easy to hold and use with more user-friendly features including faster connections between the TV and other devices along with hot keys for accessing popular content from providers including Netflix, Amazon Prime and Disney+

Magic Tap is a new one touch NFC (near field communication) function on the Magic Remote to access and view content from other devices.

Users simply have to touch an NFC-enabled device to the remote to share the content from the phone to the TV or vice versa.

“The latest version of our user-friendly open TV platform webOS 6.0 represents the most significant update since we first introduced webOS in 2014,” said Park Hyoung-sei, president of LG Home Entertainment Company.

“With the new edition of webOS, LG is demonstrating its commitment of offering services, products and technologies that respond to the needs and wants of our valued customers.”