Samsung has announced the pricing and availability of its new 2026 flagship Micro RGB range of AI-enhanced TVs as the company enters its 20th year as the world’s number one TV brand.
Samsung’s TV lineup also includes OLED, Neo QLED, and Lifestyle TVs along with MiniLED and UHD TVs.
The newest member of the Samsung TV lineup – Micro RGB – is available from $2,499 for the 55-inch model.
They will be available in stores from this week.
Apart from the introduction of the new Micro RGB backlight technology, the TVs are also expanding its AI-powered features across a wider range of models, which not only enhance the picture and audio quality in real time but also acts as an AI-powered companion.
Samsung’s 2026 TVs are not only brighter and sharper but also come with Vision AI Companion and bring AI features to even more customers.
Samsung’s goal is to make AI a central part of the TV experience.
Vision AI Companion sits in the background and enhances your home entertainment but also simplifies interactions through natural conversations and takes your preferences in mind to deliver even more personalised experiences.
And Samsung’s TVs are also supported with seven years of One UI Tizen upgrades.
“Samsung’s 2026 AV range is our most diverse and accessible yet, marking a defining moment in how Australians experience entertainment at home,” says Simon Howe, Director – Visual Display, Samsung Australia.
“As we celebrate 20 years as the world’s No. 1 TV brand, we’re proud to introduce new innovations, from our breakthrough Micro RGB technology to Vision AI-powered picture and sound solutions to our Music Studio lifestyle devices; once again setting a new benchmark for home entertainment.
“With these advancements, a new reality comes to light through lifelike visuals, AI-optimisation, and precise colour, providing deeply personalised experiences that will bring Australians closer to the content they love.
“Whether it’s sport, gaming, film or everyday viewing, our TVs are made for Australians and the way they watch, making every moment more immersive and more real.
“Our new range of AI-powered TVs go beyond entertainment to deliver practical benefits in everyday life, helping Australians find what they want faster, enjoy content easily, and make the most of their TV time.”
Vision AI Companion brings together a range of AI services across the Samsung platform including Bixby, Perplexity, and Microsoft’s Copilot to make it more intelligent and more personalised.
This entertainment companion can help you find what you want to watch, what you want to eat, what you want to listen to and extends the role of the TV beyond just a viewing device and turns it into a central smart hub in your home.
An upgraded Bixby sits at the heart of Vision AI Companion to allow for more natural conversations and dialogue, deeper contextual understanding and more personalised responses.
The Samsung AI TV lineup offers enhanced entertainment features to enjoy your movies, sports, and gaming even further.
These include AI Upscaling Pro, which can analyse and enhance low-resolution content and offer greater detail and quality; AI Soccer Mode Pro, which can optimise the picture for smoother ball movement, more vivid colour and offer immersive stadium audio and AI Sound Controller Pro, which can analyse the dialogue, background music and sound effects and allow users to adjust individual elements to their preferences.
Vision AI Companion will be available on Samsung’s entire 2026 TV range as well as on select 2025 models Q7F or above.
Samsung has released an all-new TV technology in Micro RGB to expand the premium TV experience across a wider range of screen sizes.
This innovation, which places invidiously controlled red, green, and blue cells (each the size of a human hair) in a new backlight array to produce not only exceptional and precise colour but also improved brightness.
The result is more precise light control, vastly improved detail and much more natural colour.
Vision AI Companion is also working in the background along with the Micro RGB AI Engine Pro to fine-tune the colour, motion, and depth so viewers are completely immersed in every scene.
Samsung’s Micro RGB delivers 100 per cent coverage of the BT 2020 colour gamut.
Samsung’s Micro RGB TVs will be available in two ranges: the MR95F and the R85H.
Sizes in the MR95F range go up to 115-inch while the R85H tops out at 100-inch.
Alongside the Micro RGB flagship models will also be Samsung’s impressive OLED range.
Released earlier this year, the S95H, S90H, and S85H offer superb and deep blacks and rich colour and have certified GlareFree technology on board.
Samsung has also elevated its Lifestyle TV line up, starting with The Frame which looks like a work of art when not being used as a TV.
The new Frame Pro incorporates Neo QLED picture quality and a wireless One Connect. The Frame combines QLED picture quality with the One Connect box.
The Frame Pro and The Frame are now available in sizes between 43-inch all the way up to 85-inch.
Samsung will also still offer its stunning Neo QLED TVs with enhanced AI picture quality, with sizes ranging from 50 to 100 inches.
The new range also incorporates Vision AI Companion to enhance the viewing experience while providing context-aware information without interrupting your content.
MiniLED and Crystal UHD are also still available as part of the Samsung 2026 lineup to offer customers incredible value and quality, with sizes up to 98-inches.
