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Samsung launches Galaxy Z Flip 3 Bespoke Edition so you can choose your colours


Samsung is giving customers new ways to express themselves with the Galaxy Z Flip 3 Bespoke Edition which allows them to customise their device with various colour options.

The Galaxy Z Flip 3 folding phone has been popular with design and style conscious customers and Samsung is giving future customers the ability to create different colour combinations and offer a range of matching accessories.

The Samsung Galaxy Z Flip 3 has a folding 6.7-inch AMOLED display and a 1.9-inch Super AMOLED cover screen.


The Bespoke Edition is a first for Samsung mobile and now allows customers to choose their own colours rather than having a limited choice.

Samsung researched current and future colour trends to identify the colour options the customers would prefer.

The company also tested thousands of colour options and identified hues that would complement each other no matter the combination.

The result is a palette of 49 possible colour combinations for the Galaxy Z Flip 3 Bespoke edition.

Customers can now mix and match their own combinations by choosing the phone frame options of black or silver and front and back colours of blue, yellow, pink, white or black.

If a user’s style and taste evolves, the Galaxy Z Flip 3 Bespoke edition colours can be changed down the track.

In Australia, customers simply head into any Samsung Experience Store and redesign the Galaxy Z Flip 3 Bespoke addition on the spot as desired.

Customers also have the choice of customising their Galaxy Watch 4 Series at the Galaxy Watch 4 Bespoke Studio and can mix and match from a variety of series colours, sizes and strap styles.

Customers can design and view their Galaxy Z Flip 3 and Watch 4 Bespoke edition at the Bespoke Studio exclusively on

In the Bespoke Studio users will be able to see a 360-degree preview of combinations and ways to download an image of the selection to easily share on social media.

Once the order is placed, the devices are tailor-made and arrive in special packaging with a Bespoke Edition wallpaper and cover screen that matches the device’s colour so you have a completely coordinated look and feel.

The Samsung Galaxy Z Flip 3 Bespoke Edition takes a physical SIM and also has an eSIM and has 256GB onboard storage. It is priced at $1,679.