For businesses nowadays, having an online website is necessary and the website should be a unique, user-friendly, and compelling one, otherwise, it isn’t gonna work the way it should and it could cause you to lose your customer. A website is essential nowadays for businesses to stay in the competition and a business having a poorly designed website will cause it to lose customers which ultimately means less money coming in.
This mistake of a poorly designed website occurs when a business decides to design its website by itself to save money and have more control over the whole thing instead of choosing a professional web design company that can design everything from scratch in a professional manner. This leads to the business having a poorly designed website just because the business owner does not understand the concepts of web design.
Web design is an art form and this task of designing a website should be given to only those people who hold expertise in their field so that they can build a user-friendly, fully-functional, and good-looking website. With all of that being said, if you ever decide to build a website for your business yourself or get it built by someone then here are some common web design mistakes that you should avoid:
Avoid Complex & Busy Website Design
Avoid the mistake of having a complex and busy website design. As soon as visitors visit your website, all the business information should be displayed prominently on the website and within a few seconds, all the relevant information should be displayed on the home page so that users can understand what your website is all about. If users cannot find out what your website is about then the visitors will most probably leave your website. For instance, if you have a website about the Word Unscrambler then you should mention it clearly on the homepage.
But keep in mind that while you display important information on the home page, try not to put too much information in one place. If your design is crowded and complex then visitors will have a hard time understanding things and it will confuse your visitors.
Avoid Having A Sparse Website
There are also websites available that have nothing to show on their homepages. Although minimalism is trending right now and this is what most visitors prefer, it only works when it is integrated perfectly with all the other elements. Usually, businesses make this of keeping the website sparse instead of adapting a minimalist design, which the users don’t like.
Whenever someone visits your website then they want to find out who you are, about your business, and what your business can do for them. If you don’t put out proper information regarding your business then visitors will have a hard time finding out about your business which is not a good thing and it can cause you to lose potential customers.
Avoid Adding Too Many Elements In One Place/Page
A confusing website is also a problem because if there are too many elements such as graphics, images, animations, along with multicolored themes then these things will confuse the visitors because none of these factors relate to each other causing confusion for the visitors.
This happens when a person is inexperienced and has no prior experience in web designing. The person tries his best to incorporate multiple elements into a single place but ends up creating a confusing design that the visitors don’t like.
It can also happen when you try to integrate multiple ideas at once and add so many elements that the elements of the website are not complementing each other at all. Remember that in a good website, all the elements of the website complement each other. For instance, the popular website WordFinder contains tools like Scrabble Word Finder for word games, has a minimalist design but everything is clear & concise with everything complementing each other on the website.
Avoid Having An Unclear CTA
Having an unclear CTA or Call-To-Action is also a mistake to avoid because it is important for your business since it is the main gateway by which you tell your visitors to perform a specific action. Make sure that you choose a clear CTA for your website that clearly tells them what they need to do and there you should also be sufficient information available for what they get after performing a specific action.