The popular Reed Gift Fair expands to include tech and travel

The Reed Gift Fair kicks off on February 23 at the ICC Sydney Exhibition Centre and, for the first time, will introduce two new categories – tech and travel.

This is Sydney’s largest annual gift and homewares event which has now been expanded to include two very popular new areas – tech and travel.

The Read Gift Fair, which runs February 23-27, has been held annually for more than 50 years and offers retailers an unparalleled experience to discover and source thousands of new products to stock in their stores.

Technology is playing a larger part in our lives and was a natural addition to the fair which already includes homewares, fashion, kids and family products as well as a number of others that will surprise and delight.

Tech Guide has partnered with Reed Gift Fairs to lend our expertise in the emerging tech trends and customer behaviour when it comes to gifting technology products.

There is still some space remaining in the new Showcase area at a cost of $500 where brands have the opportunity to display three or four products and bring them to the attention of retail store owners and buyers.

The fair will also include a Retail Activator Pod which will provide new and interesting ideas and techniques to create unique and engaging in-store customer experiences to ultimately drive sales.

It will show how retailers can improve the design of their stores, point-of-purchase and display and how they can incorporate interactive technology to excite the customer.

To find out more you can check out the Reed Gift Fair Big Book which provides everything you need to know about the fair including exhibitor lists and maps.

Anyone interested in snapping up the last remaining space in the Showcase stand can contact Renee Delooze on 0466 939 138.