Kogan offers Apple, Canon, Nikon at a discount
The range will begin mainly with tablets and DSLR cameras but is expected to expand to a wider range in the future.
Apple’s iPad 2 64 wi-fi only model – priced at $799 and $784 at Harvey Norman and JB Hi-Fi respectively – costs $659 at the Kogan online store.
The iPad 2 64GB 3G – $949 at Harvey Norman and $894 at JB Hi-Fi – is available for $789 from Kogan.
Canon’s EOS 1100D kit is just $479 through Kogan. At Harvey Norman the price is 56.4 per cent higher at $749 and 45.7 per cent higher at JB Hi-Fi at $698.
All products come with the usual 12-month warranty which can be expanded to up to five years.
“We have learned from our friends at Dell, who decided to add to their existing core range of computers with a whole host of complementary products, including Kogan TVs,” Ruslan Kogan said
“Just as Dell has become synonymous with best value in computers, Kogan is becoming synonymous with best value in other technology products.
“Kogan is already globally renowned as the place to go for the best value consumer electronics that we design, assemble, and deliver, including TVs, Blu-ray players, digital internet radios, home appliances and more.
“We are experts at finding new innovative ways of delivering the latest technology at market leading prices. Whether it is manufacturing our own Kogan brand of products, or now sourcing the world’s biggest brands, we can cut out all the middlemen to guarantee the best prices and service.”