Canon unveils the new EOS 5D Mark III DSLR

Canon has just revealed its eagerly-awaited high-performance digital SLR camera – the EOS 5D Mark III – designed for expert amateurs and professionals.

The EOS 5D Mark III has a new 23 megapixel full-frame CMOS sensor and an all-new Digic 5+processor.

Another new feature is the 61-point High Density Reticular AF (auto focus) system and improved high definition movie capability.

Canon’s engineers have worked to deliver the highest image quality yet – going beyond just raising the pixel count but also lowering noise.

The device’s processor has also had a speed bump with speeds up to 1.3 times faster than its predecessor.

Standard ISO range has also been expanded by two stops to a new standard range of 100 to 25600 which means the camera can capture high quality images no matter the conditions.

Canon’s EOS 5D Mark III can shoot six frames per second with a release time of 0.59ms to easily handle fast-moving action.

And all of that is housed in a lighter magnesium alloy body with new seals around buttons, dials and strap hooks providing water and dust resistance.

Among the new features on board the device is HDR (High Dynamic Range) which captures three different exposures of the same scene and combines them to create a single HDR image.

The EOS 5D Mark III also has new in-camera special effects – Art Standard, Art Vivid, Art Bold and Art Embossed.

There are also two multiple exposure modes, a first for an EOS camera, so users can incorporate up to nine images shot continuously in the same frame.

The Canon EOS 5D Mark III will be available in late March and will be available in the following versions:

* Body Only ($4399)

* Premium Kit which includes the EF 24-105mm F/4L IS USM lens ($5499)

* Pro Kit, containing the EF 24-70 f/2.8L II USM lens ($6899)

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