Hisense is bringing its brand new 2021 TV range into Australian homes using its Home Augmented Reality app So customers can take virtual look at the new television line-up.
Customers will be able to get up close to the products being revealed at this year’s virtual Consumer Electronics Show from the comfort of their own living rooms.
Through the Hisense home AR app, available now for free for iPhone, iPad and Android devices, Australians will be able to take a close look at Hisense’s first ever 8K TV – the U80G – along with the entire Hisense 2021 TV line-up.
“In 2020, consumers needed to adapt their shopping experiences like never before, many while confined within their homes,” said Andre Iannuzzi, Head of Marketing at Hisense Australia.
“We launched our Hisense AR app in 2019 to make it easier for Australians to choose and purchase a product from our range of electronics and home appliances by allowing them to virtually try before they buy.
“This proved an invaluable way for our customers to explore our product range, particularly in a challenging climate, and we’re excited to be again innovating to bring our new 2021 TV range into Australian living rooms, in real time as the products are announced at CES.”
The Hisense Home AR App makes it possible for customers to see and appreciate the products true to size and accurately measure their space to see if it will fit while reviewing the exact specifications – and all from the comfort of their own home.
The app was developed in mid 2019 so customers can view the entire Hisense range of products including audio, kitchen and laundry categories.
They could then to place these products virtually within their own living room, kitchen or entertainment area.
“Typically, consumers get a taste for what’s to come for the year ahead at CES in January but can often be waiting months before they can see the product for themselves,” Iannuzzi added.
“We pride ourselves on our continued innovation and focus on superior customer service, so we’re thrilled to be giving our Australian customers an early preview of our product range, direct to their homes.”
The Hisense Home AR app is free to download via the Apple Store or Google Play Store.