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Sony to take on Google Home with its new voice-controlled speaker

Sony has introduced a range of new products at the IFA tech tradeshow in Berlin including noise-cancelling earphones, Bluetooth voice-controlled speakers and stunning new 4K HDR home theatre projectors.

The company unveiled an impressive line-up of products to please the music and movie loving customers who have an eye for high-quality content.


We’ve heard of Sony’s noise-cancelling headphones but take a look at the noise cancelling wire free earphones.

The WF-1000X have no cables whatsoever and each earbud utilises the company’s industry leading noise-cancellation technology to reduce ambient noise and allow you to focus on the music.


And all without being tangled up in a cable. They will be priced at $399.95 when they are released in October.



This is Sony’s answer to Google Home –  it’s a voice-controlled speaker that lets you find information, complete tasks and tap into your smart home ecosystem just by talking.

The 360-degree speaker uses Google Assistant and serves as the digital hub in your home.

Of course, you can also ask it to play your favourite music.


The LF-S50G is due in stores in December. It will be available in blue, black and white.

And being released in December, the Sony LF-S50G is expected to go head-to-head with Apple’s highly anticipated HomePod.


Sony has expanded its family of 4K HDR home theatre projectors with some impressive new additions.

The amazing new projectors deliver cinema-like quality in your home with image quality that must be seen to be believed.

The Sony VPL-VW260ES 4K HDR projector
The Sony VPL-VW260ES 4K HDR projector

These new models include Sony’s cutting-edge new SXRD panel which, when combined with its Reality Creation resolution processing technology and Sony’s unique algorithm to map pixels perfectly, you’ll have a picture that will blow your mind and have you reaching for the popcorn.

The Sony VPL-VW360ES 4K HDR projector
The Sony VPL-VW360ES 4K HDR projector

The VPL-VW260ES, available from this month, is priced at $7999; the VPL-VW360ES, which is available in white or black, will cost $10,999.

The Sony VPL-VW760ES 4K HDR projector
The Sony VPL-VW760ES 4K HDR projector

Pricing for the top-of-the-line VPL-VW760ES projector, available in December, has yet to be announced but were not expecting much change from $25,000.

* Stephen Fenech travelled to Berlin as a guest of LG

About Stephen Fenech

Stephen is the Tech Guide editor and one of Australia's most respected tech journalists. He is a regular on radio and TV talking about the latest tech news, products and trends.

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